http://www.roxannebradley.com Roxanne Bradley - Designer Wed, 09 May 2012 11:16:41 +0000 http://www.roxannebradley.com en http://www.roxannebradley.com/KIDS-SUMMER-CATALOGUE http://www.roxannebradley.com/following/roxannebradley.com/KIDS-SUMMER-CATALOGUE Wed, 09 May 2012 11:16:41 +0000 Roxanne Bradley - Designer 3369935 art direction & publication design Acted as lead art director on a team of talented designers, photographers, stylists, and set designers. The visual theme was tied conceptually to Target's 2011 summer in-store marketing campaign except with a kid friendly twist. A make believe world of larger than life summer objects and theatrical sets became the backdrop for the latest summer toys and apparel. <img src="http://payload53.cargocollective.com/1/1/62942/3369935/kids_summer_catalogue1.jpg" width="666" height="1002" width_o="666" height_o="1002" src_o="http://payload53.cargocollective.com/1/1/62942/3369935/kids_summer_catalogue1_o.jpg" data-mid="17319377" border="0" align="left"/><img src="http://payload53.cargocollective.com/1/1/62942/3369935/kids_summer_catalogue5.jpg" width="666" height="1065" width_o="666" height_o="1065" src_o="http://payload53.cargocollective.com/1/1/62942/3369935/kids_summer_catalogue5_o.jpg" data-mid="17319623" border="0" align="left"/> http://www.roxannebradley.com/VARIOUS-LOGOS http://www.roxannebradley.com/following/roxannebradley.com/VARIOUS-LOGOS Thu, 10 Nov 2011 05:00:57 +0000 Roxanne Bradley - Designer 940588 identity design <img src="http://payload.cargocollective.com/1/1/62942/940588/various_logos1.jpg" width="666" height="1026" width_o="666" height_o="1026" src_o="http://payload.cargocollective.com/1/1/62942/940588/various_logos1_o.jpg" data-mid="4513613" border="0" align="left"/> http://www.roxannebradley.com/REPLY-FOR-ALL http://www.roxannebradley.com/following/roxannebradley.com/REPLY-FOR-ALL Thu, 10 Nov 2011 05:00:51 +0000 Roxanne Bradley - Designer 757751 illustration & animation Illustrated tiny GIF animations for a website that helps its users donate to charitable causes through their email. The short clips were placed in email signatures to encourage recipients to support animal rights organizations. <img src="http://payload.cargocollective.com/1/1/62942/757751/reply_animal_illos1.jpg" width="666" height="528" width_o="666" height_o="528" src_o="http://payload.cargocollective.com/1/1/62942/757751/reply_animal_illos1_o.jpg" data-mid="4525223" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/1/62942/757751/reply_animated_sig_1bird4.gif" width="666" height="223" width_o="666" height_o="223" src_o="http://payload.cargocollective.com/1/1/62942/757751/reply_animated_sig_1bird4_o.gif" data-mid="4525279" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/1/62942/757751/reply_animated_sig_2dog2.gif" width="666" height="161" width_o="666" height_o="161" src_o="http://payload.cargocollective.com/1/1/62942/757751/reply_animated_sig_2dog2_o.gif" data-mid="4525280" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/1/62942/757751/reply_animated_sig_3turtle.gif" width="666" height="161" width_o="666" height_o="161" src_o="http://payload.cargocollective.com/1/1/62942/757751/reply_animated_sig_3turtle_o.gif" data-mid="4525452" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/1/62942/757751/reply_animated_sig_4tiger.gif" width="666" height="161" width_o="666" height_o="161" src_o="http://payload.cargocollective.com/1/1/62942/757751/reply_animated_sig_4tiger_o.gif" data-mid="4525453" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/1/62942/757751/reply_animated_sig_5frog.gif" width="666" height="161" width_o="666" height_o="161" src_o="http://payload.cargocollective.com/1/1/62942/757751/reply_animated_sig_5frog_o.gif" data-mid="4525454" border="0" align="left"/> http://www.roxannebradley.com/MIO-FOR-TARGET http://www.roxannebradley.com/following/roxannebradley.com/MIO-FOR-TARGET Thu, 10 Nov 2011 05:00:50 +0000 Roxanne Bradley - Designer 751976 package design Designed eco-friendly packaging solutions for the exclusive Earth Week product line created by MIO Culture. The strategy was to create minimal formats that reduce waste and are constructed from recycled paper. Winner of the Minnesota AIGA Packaging Design Award and Graphic Design USA magazine American Packaging Design Award. <img src="http://payload.cargocollective.com/1/1/62942/751976/mio.jpg" width="666" height="1070" width_o="666" height_o="1070" src_o="http://payload.cargocollective.com/1/1/62942/751976/mio_o.jpg" data-mid="3554357" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/1/62942/751976/mio_hangtag9.jpg" width="666" height="504" width_o="666" height_o="504" src_o="http://payload.cargocollective.com/1/1/62942/751976/mio_hangtag9_o.jpg" data-mid="3709901" border="0" align="left"/> http://www.roxannebradley.com/MICROSTRATEGY-iPHONE-ICONS http://www.roxannebradley.com/following/roxannebradley.com/MICROSTRATEGY-iPHONE-ICONS Thu, 10 Nov 2011 05:00:49 +0000 Roxanne Bradley - Designer 754682 illustration Created a series of iPhone icons for MIcroStrategy, a company that provides integrated reporting, analysis, and monitoring software. The icons were styled in primary colors with a high gloss finish for a target audience that is predominantly male and tech savvy. The completed set of symbols represent actions to be performed through their custom apps. <img src="http://payload.cargocollective.com/1/1/62942/754682/microstrategy_icons4.jpg" width="666" height="460" width_o="666" height_o="460" src_o="http://payload.cargocollective.com/1/1/62942/754682/microstrategy_icons4_o.jpg" data-mid="3694391" border="0" align="left"/><img src="http://payload.cargocollective.com/1/1/62942/754682/microstrategy_icons_only4.jpg" width="666" height="648" width_o="666" height_o="648" src_o="http://payload.cargocollective.com/1/1/62942/754682/microstrategy_icons_only4_o.jpg" data-mid="4560492" border="0" align="left"/> http://www.roxannebradley.com/END-OF-AISLE-SALES-PLANS http://www.roxannebradley.com/following/roxannebradley.com/END-OF-AISLE-SALES-PLANS Thu, 10 Nov 2011 05:00:48 +0000 Roxanne Bradley - Designer 752620 photo art direction Photo art directed product focused, aspirational images intended to compliment the products featured on the end of aisle fixtures. The goal is to inform and inspire the consumer through a cohesive visual message. <img src="http://payload.cargocollective.com/1/1/62942/752620/endcap_salesplans4.jpg" width="666" height="1080" width_o="666" height_o="1080" src_o="http://payload.cargocollective.com/1/1/62942/752620/endcap_salesplans4_o.jpg" data-mid="3710180" border="0" align="left"/> http://www.roxannebradley.com/GAZEBO-FLIP-BOOK http://www.roxannebradley.com/following/roxannebradley.com/GAZEBO-FLIP-BOOK Fri, 05 Nov 2010 07:55:58 +0000 Roxanne Bradley - Designer 757749 art direction & print design Art directed the photography for a flip book to sell gazebos at Target stores and online. The design coordinated with the 2011 Lawn & Garden campaign. Clean and simple layouts were created to inform guests of features for each gazebo collection and additional colors swatches. <img src="http://payload.cargocollective.com/1/1/62942/757749/garden_flipbook5.jpg" width="666" height="811" width_o="666" height_o="811" src_o="http://payload.cargocollective.com/1/1/62942/757749/garden_flipbook5_o.jpg" data-mid="17350191" border="0" align="left"/> http://www.roxannebradley.com/FLOORCARE-INSTORE-MARKETING http://www.roxannebradley.com/following/roxannebradley.com/FLOORCARE-INSTORE-MARKETING Thu, 04 Nov 2010 04:35:01 +0000 Roxanne Bradley - Designer 754669 photo art direction Photo art directed lifestyle and product shots to be used as in-store marketing for Target's floorcare department. Concepted stories that highlight real life scenarios as well as the unique design and special features of the products. <img src="http://payload.cargocollective.com/1/1/62942/754669/floorcare_ism1d.jpg" width="666" height="549" width_o="666" height_o="549" src_o="http://payload.cargocollective.com/1/1/62942/754669/floorcare_ism1d_o.jpg" data-mid="4561308" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/1/62942/754669/floorcare_ism2b.jpg" width="666" height="489" width_o="666" height_o="489" src_o="http://payload.cargocollective.com/1/1/62942/754669/floorcare_ism2b_o.jpg" data-mid="3710418" border="0" align="left"/> http://www.roxannebradley.com/COLLEGE-SIGNAGE-PACKAGING http://www.roxannebradley.com/following/roxannebradley.com/COLLEGE-SIGNAGE-PACKAGING Thu, 04 Nov 2010 03:45:38 +0000 Roxanne Bradley - Designer 754567 photo art direction Art directed seasonal photography for Target's decorative storage department for Back to College 2008. Directed models to interact with product highlighting their features and benefits in signage and maintained similar brand standards for images on packaging. <img src="http://payload.cargocollective.com/1/1/62942/754567/back_to_college08_1.jpg" width="666" height="932" width_o="666" height_o="932" src_o="http://payload.cargocollective.com/1/1/62942/754567/back_to_college08_1_o.jpg" data-mid="3710295" border="0" align="left"/><img src="http://payload.cargocollective.com/1/1/62942/754567/back_to_college_08_pkg4.jpg" width="666" height="487" width_o="666" height_o="487" src_o="http://payload.cargocollective.com/1/1/62942/754567/back_to_college_08_pkg4_o.jpg" data-mid="3568271" border="0" align="left"/> http://www.roxannebradley.com/GULFSTREAM-AEROSPACE http://www.roxannebradley.com/following/roxannebradley.com/GULFSTREAM-AEROSPACE Thu, 04 Nov 2010 01:19:25 +0000 Roxanne Bradley - Designer 753977 print design & collateral Developed a variety of promotional collateral for Gulfstream Aerospace, a company that designs and manufactures jets for corporate, government, private, and military clientele. Designed a welcome kit inspired by a boarding pass, banners, a calendar, and an info card inspired by a luggage tag. <img src="http://payload.cargocollective.com/1/1/62942/753977/gulfstream_boarding_pass3.jpg" width="666" height="587" width_o="666" height_o="587" src_o="http://payload.cargocollective.com/1/1/62942/753977/gulfstream_boarding_pass3_o.jpg" data-mid="4511984" border="0" align="left"/><img src="http://payload.cargocollective.com/1/1/62942/753977/gulfstream_banners1.jpg" width="666" height="518" width_o="666" height_o="518" src_o="http://payload.cargocollective.com/1/1/62942/753977/gulfstream_banners1_o.jpg" data-mid="4511985" border="0" align="left"/><img src="http://payload.cargocollective.com/1/1/62942/753977/gulfstream_calendar5.jpg" width="666" height="802" width_o="666" height_o="802" src_o="http://payload.cargocollective.com/1/1/62942/753977/gulfstream_calendar5_o.jpg" data-mid="4512027" border="0" align="left"/><img src="http://payload.cargocollective.com/1/1/62942/753977/gulfstream_hangtags.jpg" width="666" height="576" width_o="666" height_o="576" src_o="http://payload.cargocollective.com/1/1/62942/753977/gulfstream_hangtags_o.jpg" data-mid="4512002" border="0" align="left"/>